
Matt Friedlander
13 years pricing Austin real estate
I work with sophisticated sellers and buyers who expect more than a standard CMA. My clients get white-glove service, institutional-grade analytical rigor, and a seasoned advisor at each step of the way.

Military
leadership

Management
consulting

Corporate
strategy
Why work with me
Institutional math, not gut feel. An appraisal-style methodology that adjusts line by line for every meaningful difference between properties.
Boutique and personal. You work directly with me. Every transaction gets my full attention.
No sales pressure. I give you the data. You make the decision.
Full transparency. Every comp, every adjustment, every number. Nothing is hidden.
Get started
Get your free valuation
Share a few details and I will reach out personally within 24 hours. No obligation, no pitch.
How I price a home
Watch: why most pricing is wrong, and what I do instead. 90 seconds.
What to expect
01
You reach out.
Share an address or neighborhood. No commitment, no sales pitch.
02
I run the numbers.
Comps pulled, every meaningful difference adjusted for. Low, Mid, and High range built by hand.
03
We talk it through.
30 minutes to walk the analysis. You see every comp, every adjustment, every number.
01
You reach out.
Share an address or neighborhood. No commitment, no sales pitch.
02
I run the numbers.
Comps pulled, every meaningful difference adjusted for. Low, Mid, and High range built by hand.
03
We talk it through.
30 minutes to walk the analysis. You see every comp, every adjustment, every number.
Sample report
Property Pricing Summary
1701 Kerr Street · Austin, TX 78704
Prepared by Matt Friedlander · Realistics LLC
Estimated value
$1.61M
$1.51M
Low
$1.72M
High
Matt's analysis · human-adjusted for SqFt, condition, lot size, and amenities
How the estimates compare
| Source | Low | Mid | High |
|---|---|---|---|
| Matt's Analysis | $1.51M | $1.61M | $1.72M |
| CMA / $/SqFt | $1.65M | $1.72M | $1.79M |
| Zillow | $1.42M | $1.49M | $1.56M |
| Redfin | $1.38M | $1.45M | $1.51M |
| Tax Assessment | -- | $1.40M | -- |
This is not an automated estimate and not a standard agent CMA. Every adjustment is made by hand, line by line, for the specific features of your home.
Background

Naval Officer
U.S. Naval Academy, U.S. Navy
Trained to make decisions quickly with incomplete information and be accountable for the outcome. That mindset has carried into every career since.

Management Consultant
Oliver Wyman
Built analytical models for clients making high-stakes business decisions. Taught me to question assumptions and let the numbers tell the story.

Director, Corporate Strategy
Dell Technologies
Global strategy and acquisition evaluation at scale. The work was about cutting through complexity and arriving at a clear, defensible recommendation.
Licensed Real Estate Broker
Austin, TX, 2013 to present
13 years pricing Austin real estate, previously with Realty Austin and Compass. Same analytical rigor, applied to real estate.